Sacred Heart Children’s

Sacred Heart Children’s Hospital in Spokane, Washington, wanted to get out the word to parents in the Tri-Cities that pediatric specialists were available close to home, with local clinics through its partner system Kadlec. For parents, this meant less travel, and more convenience and peace of mind.

Our creative approach tapped into the delight and exploration of childhood, having fun with the juxtaposition of a child’s wish for growing up versus that of their parents.

While we used stock photography and video for the assets, we were fortunate to be able to record in-studio with a variety of wildly entertaining young talent for the video, lending genuine wonder and hilarity to the spot.